Joss Whedon, creator of TV dramas such as Buffy the Vampire Slayer's new creation 'Doctor Horrible's Sing-A-Long Blog ' is being touted as a possible TV-meets-Web Film model ;

It is a TV show that has never been shown on TV, an internet video that looks nothing like an internet video. It was made for the fun of it, not for ratings or profit, and put on the web in the hope that someone would notice. The fact that they did, in their millions, has delivered a shock to the Hollywood system, raising the spectre of writers, directors and actors bypassing major producers and selling directly to audiences online.